Pelephone (,, lit. "miracle phone") is a mobile network operator in Israel, and also the first company to offer mobile telephony services in Israel.[2] Due to this, the brand-name "Pelephone" became the genericized trademark for mobile phones in Israel, regardless of service provider.[3] The company is a subsidiary of the Israeli telecommunications conglomerate Bezeq, which is also the principal provider of fixed-line telephone service in the country. As of June 2016 Pelephone had 2.26 million wireless subscribers.[4]
History
Pelephone was founded as a company in 1985 as a joint venture between Motorola and Tadiran, after Motorola was awarded the contract to build Israel's first mobile phone network in November 1983. Pelephone began operations of its mobile phone network in March 1986.