Palermo's Pizza is a frozen pizza manufacturer, headquartered in Milwaukee that makes a number of branded products including: Palermo's Primo Thin, Palermo's Neighborhood Pizzeria, Screamin' Sicilian, Urban Pie Pizza Co. and Connie's Pizza, as well as a number of private label products.
History
Palermo’s founders, Gaspare (Jack) Fallucca and his wife, Zina, immigrated to the U.S. They settled in Milwaukee and had three sons, Peter, Giacomo, and Angelo.[2]
The company began in 1964 as an Italian bakery on Milwaukee's East Side. Initially selling Italian breads, cookies, and cannoli, they later added Italian soups and sandwiches. Soon they acquired the hardware store next door and expanded.
Jack and Zina opened a pizzeria & restaurant in 1969. A local grocery store owner, impressed with their Pizza products, urged Jack and Zina to go into the frozen food business.
The company began making frozen Pizza and Pizza bread in an old bakery that was renovated into a manufacturing facility in 1979. These Pizzas and Pizza breads were sold under the Palermo’s brand name, and Jack Fallucca soon became known as "Papa Palermo."
In fall 2009, Palermo Villa Inc. announced plans to expand its existing company headquarters in the Menomonee Valley.[3]