Osim International

OSIM International Pte Ltd is a Singapore-based company that manufactures wellness technology and lifestyle products such as well being chairs, massage chairs and sofas, slimming belts, and pulse massagers.[4] The company also recently ventured to manufacturing gaming chairs and electronic products related to gaming, virtual reality and beauty and fitness.[5]

Company History

In 1980, Singaporean entrepreneur Ron Sim founded R Sim trading, a company dedicated to the sale of home goods, kitchen utensils, wooden massagers and reflexology rollers in Singapore.[6] In 1983, the company opened its first store. Subsequently, the company expanded its operations to Hong Kong, Taiwan and Malaysia.[7]

In 1993, the company officially launched the brand name OSIM,[7] a combination of Sim, the surname of its founder, and 'O' which stands for the globe.[1] After rebranding, OSIM focused on health and lifestyle products and continued to expand across Asia.[6]

OSIM was listed on the Singapore Exchange in July 2000,[8][9] selling 25% of the company's shares at the time of listing.[6] The company subsequently de-listed in 2016.[9]

In March 2016, Ron Sim, offered to buy out shares of OSIM to take the company private once again. This followed a significant drop in the company's net income.[10][11]

In 2018, OSIM applied to be listed in the Hong Kong Stock Exchange. However, the plan was aborted due to perceived intense volatility in the market.[8]

In 2021, OSIM was recognized by Deloitte as one of the Best Managed Companies in Singapore.[12] Also in 2021, OSIM expanded to new product categories such as in beauty and gaming.[5]

In March 2022, OSIM International, under the V3 Group, filed for listing on the Hong Kong Stock Exchange.[8]

Product Categories

• Well-being Chairs, Massage Chairs & Sofas
• Gaming Chairs
• Fitness and Health Monitors
• Lower Body Massagers
• Upper Body Massagers
• Portable Massagers
• Air Purifiers, Humidifiers and Water Purifiers
• Electronic Beauty Products Series

Ambassadors

• Andy Tan
• Andy Lau
• JJ Lin
• Jeanette Aw
• Lin Chi-ling
• Fan Bingbing
• Lee Min-ho
• Sammi Cheng
• Son Seok-goo
• Hyun Bin
• Fong Jun Yang

Awards

• Red Dot Design Award 2016, Honourable Mention - OSIM International - uPamper 2[13]
• ELLE Deco Best of 2020, Best Immersive Technology - OSIM International - uDream[14]
• DFA Design for Asia Awards 2021, Merit Award, Product & Industrial Design, Leisure & Entertainment Product - OSIM International - uDream[15]
• Red Dot Design Award Winner 2021, OSIM International - uDream[3][16]
• Deloitte Best Managed Companies Awards 2021 Singapore, OSIM International[17]
• Deloitte Best Managed Companies Awards 2022 Singapore, OSIM International[2]
• CES Innovation Award 2022 [18]
• Consumer Electronics Show (CES) Innovation Award 2022 Honoree, OSIM International - Smart DIY Massage Chair[19][20]

Extension Programs

• 2005-2006, OSIM International was the sponsor of the Beijing Triathlon[21]
• In 2008, OSIM International sponsored the Hong Kong ITU Triathlon Asian Cup[22]
• In 2010, OSIM sponsored the Singapore Triathlon[21]
• In 2010, OSIM International Co-sponsored the inaugural Standard Chartered Marathon Singapore[23]
• From 2011 up to 2014, OSIM International was the Title Sponsor of the Badminton World Federation (BWF) World Super Series for all 13 events of the series.[24]
• In 2015, OSIM International became a sponsor of Singapore Sundown Marathon[25]

External links

• Official website