The New Era Cap Company (commonly known simply as New Era) is an American headwear company headquartered in Buffalo, New York. It was founded in 1920 by Ehrhardt Koch. New Era has over 500 different licenses in its portfolio. Since 1993, it has been the exclusive baseball cap supplier for Major League Baseball (MLB).[1]
History
In 1920, Ehrhardt Koch borrowed $5,000 from his aunt and started his own cap company, the E. Koch Cap Company.[2] A year later he changed the name to New Era Cap.[3] Production started on the third floor of 1830 Genesee Street in Buffalo, New York.[4] The company started with 14 employees, including Ehrhardt's sister Rose and Joe Amerien, a colleague of Ehrhardt's from their previous employer, Miller Brothers. In 1920, the company produced 60,000 caps.[4]