Hypermarkets and supermarkets
In 1995 MAF Retail entered in a joint venture with French retailer Carrefour and became franchisee and operator of its chain of supermarkets and hypermarkets in the MENA region.[26] The joint venture, known as Majid Al Futtaim Hypermarkets, became fully owned by MAF Retail in May 2013 subsequent to Carrefour's divestment of its 25 percent share, valued at €530 million ($683 million).[27][28] In June 2017,[29] MAF announced it bought 26 Géant hypermarkets in the UAE, Bahrain and Kuwait from BMA International. All locations were rebranded under the Carrefour banner.[30] In February 2018, Egyptians Ministry of Investment and International Cooperation and the National Service Project of the Armed Forces signed a cooperation protocol with Majid Al-Futtaim in the aim to establish 100 Carrefour retail stores in different governorates of Egypt.[31] In December 2018, Majid Al Futtaim announced their plans to rebrand of Hyperstar to Carrefour across Pakistan.[32] A new Carrefour is expected to open in the Mall of Defence in Lahore in early 2019.[33]
The company introduced the world's first sail-through supermarket "Bites and More by the Shore", in December 2018. The supermarket operates off the coast of Dubai in order to cater to customers on yachts, boats and jet skis.[34] In January 2019, Majid Al Futtaim Retail signs a contract with Nshama,[35] a UAE-based developer of master-planned communities, to open a new 8,000 sq ft Carrefour Hypermarket in Town Square Dubai.[36]
In January 2019, speaking at the annual World Economic Forum in Davos, Alain Bejjani (CEO) announced the group's intention to introduce a Saudi-only workforce in the Carrefour supermarkets across the country.[37] The same year, MAF launched its Retail Business School, which focuses on programmes for employees running its Carrefour operations.[38] Majid al Futtaim currently operates 90 hypermarkets and 120 supermarkets in 15 countries.[39]
In the first half of 2018, Majid Al Futtaim Retail launched its largest regional distribution center in Dubai's National Industries Park.[40]
The company has invested heavily in data analysis and digital capabilities as well as relevant companies and start-ups that serve multiples channels. In December 2017, it launched a School of Analytics and Technology, along with A², its Advanced Analytics Centre of Excellence.[41] The same year, its company signed a Memorandum of Understanding (MoU) with Smart Dubai to help improve the emirate's data analytics capabilities.[42]
In 2025, it rebranded from Carrefour to HyperMax in all its Middle East branches.[43]
