Mailchimp is a marketing automation and email marketing platform, operated by Rocket Science Group, a subsidiary of Intuit. Following its acquisition by Intuit in 2021, the platform has been branded as Intuit Mailchimp. The company was founded in 2001 by Ben Chestnut and Mark Armstrong, with Dan Kurzius later joining.
History
Mailchimp was launched in 2001.[5] The platform was named after one of their most popular e-greetings card characters, earning a few thousand dollars monthly.[6] Mailchimp began as a paid service and added a freemium option in 2009. Within a year, its user base had grown from 85,000 to 450,000.[7] By June 2014, it was sending over 10 billion emails per month on behalf of its users.[8] As of 2020 2019 more than 600 million emails are sent through the platform every two days.