Mad Mex Fresh Mexican Grill, referred to simply as Mad Mex, is a multinational chain of fast-food restaurants based in Sydney, Australia, that purveys Mexican cuisine.[2] Stores are decorated after Lucha libre, and as of late 2022, 71 were in operation.[3]
Mad Mex was founded by Clovis Young, a Californian who immigrated to Australia in 2006 and opened the first Mad Mex outlet in 2007.[4]
In the early 2010s, a company named Mad Group was appointed as the master franchisee of the Mad Mex chain for New Zealand.[5][6] The first Mad Mex outlet in that country was opened in 2013.[5] By 2015, Mad Group was operating six Mad Mex outlets in New Zealand.