Littlest Pet Shop is an animated musical children's television series produced by Hasbro Studios and animated by DHX Media. The series is based on the Littlest Pet Shop and Blythe toylines by Hasbro and was broadcast on Discovery Family from November 10, 2012 to June 4, 2016. It centers on Blythe Baxter, a teen girl who, after moving into an apartment in a city named Downtown City, gains the ability to communicate with animals.[2] Located below her apartment is the eponymous pet store where Blythe works and talks to a group of pets who regularly reside at a daycare in the shop. Worried that a corrupt rival business might drive their shop out of business, it is up to Blythe to drive business into the store with her pet fashion designs.
The series received praise from reviewers for its writing and characters. However, it was criticized for its embedded marketing. Additionally, several crew members received accolades for working on the series. The series was part of the company's franchise reboot. Hasbro released a new line of Littlest Pet Shop toys designed to more closely resemble the characters on the series.