Lite-Brite is a toy that consists of a light box with small colored plastic pegs that fit into a panel and illuminate to create a lit picture. The pegs can be inserted by either using one of the included templates or creating a "freeform" image on a blank sheet of black paper.[1] It was originally marketed in 1967.
History
Lite-Brite was invented by Burt Meyer,[2] Dalia Verbickas,[3] and Joseph M. Burck at Chicago toy and game design company Marvin Glass and Associates, which licensed the invention to Hasbro. Meyer led the project, Verbickas posited the idea of using a translucent material to direct colored light, and Burck designed the toy itself. Lite-Brite was named one of the top 100 toys of all time by Time magazine in 2011.[4] It was inducted into the National Toy Hall of Fame in 2022.