Linda McCartney Foods is a British food brand specialising in vegetarian and vegan food. Available in the UK, as well as Norway, Ireland, Austria, Australia, South Africa and New Zealand, the range includes chilled and frozen meat analogues in the form of burgers, sausages, sausage rolls, meatballs, stir-fry dishes and pastas.
The brand was created in 1991 by musician, photographer and activist Linda McCartney, and has been described as one of the most successful mass-market celebrity brands.[1] It has changed ownership several times, with its past owners including McVitie's and Heinz. Since 2006, it has been owned by Hain Celestial Group.
History
Early history
Linda McCartney Foods was founded by Linda McCartney in 1991. It launched with a range of frozen vegetarian products including golden nuggets, ploughman's pie, ploughman's pasties, lasagna, Italian-style toppers and beefless burgers,