Lee Clow (born 1943) is the chairman and global director of TBWA\Worldwide, and had been its chief creative officer.[1] Advertising Age referred to him as "advertising's art director guru".[2]
Early life
Lee Clow was born in Los Angeles, California, US. He studied at Santa Monica City College and California State University, Long Beach.
Career
Clow is best known for co-creating – along with Steve Hayden – Apple Computer's 1984 commercial, which launched the Apple Macintosh and the "Think Different" slogan.[3] The 60-second TV spot was made for a budget of $900,000 and is considered a masterpiece in advertising.