Lance, Inc. is an American brand of snack foods owned by the Snyder's-Lance company headquartered in Charlotte, North Carolina. As of 2018, Snyder's-Lance is owned by Campbell's.
History
The Lance Cracker Company was founded in Charlotte, North Carolina, in 1913 by Philip Lance.[1]
The company established a manufacturing facility in 1926 located at 310 Arlington Ave.[2]
Merger
On July 22, 2010, Lance announced that it would merge with Snyder's of Hanover. The resulting company, known as Snyder's-Lance Inc., would remain publicly traded under the LNCE symbol.