News operation
In 1979, KCMO-TV paired Wendall Anschutz, already a 13-year veteran of the channel 5 news staff at that time, with 23-year-old Anne Peterson to anchor the station's evening newscast.[54][55] The pairing endured in some form through 2001, making it the longest-lasting in Kansas City television.[56] In 1981, channel 5 had the first 10 p.m. newscast in the market to reach a 40 share—40 percent of homes watching TV at that time.[57] However, the station spent most of the 1980s and early 1990s in a competitive battle with KMBC-TV and WDAF-TV for news viewers.[58][59][60] It was also the first television station in the United States to begin closed captioning of its local newscasts in 1982—years ahead of Boston's WCVB-TV, which claimed to be the first to do so in 1986.[61][62][63]
By the early 1990s, KMBC-TV had taken a clear first place in the market,[64] particularly among more desirable younger viewers. As part of a major overhaul of the station's news programming, in 1993, longtime sportscaster Don Fortune and reporter Marty Lanus were let go.[65] At that time, the station also launched weekend morning newscasts, becoming the second Kansas City outlet to do so behind WDAF-TV and complementing the launch of weekday morning news a year earlier.[66][67] However, ratings continued to slide to their lowest numbers since 1985.[68] Though figures improved to the point where channel 5 narrowly edged out channel 9 in 1996,[69] KCTV ceded most of that ground in most time periods during 1998.[70]
KCTV's news presentation underwent a major overhaul under Kirk Black, whom Meredith promoted from WNEM-TV to serve as KCTV's general manager in 2001,[71] and news director Regent Ducas, hired in April 2002. The goal was to overtake KMBC-TV as the top-rated television news operation in Kansas City.[72] The major changes included the assignment of the station's news anchors to conduct field reports, the expansion of its weekday morning newscast to a then-unusual 4:30 a.m. in December 2001, and the debut of a late-afternoon newscast at 4:30 p.m. on March 4, 2002.[73] Six months after Ducas's hiring, KCTV adopted "Live. Late-Breaking. Investigative." as its new slogan and unveiled a new, darker-colored news set and new logo with a larger 5.[74] After a severe weather outbreak in May 2003 where the station opted to continue with live coverage helmed by meteorologist Katie Horner, KCTV became aggressive in preempting regular programming for severe weather coverage, sparking the ire of some viewers.[75]
Another radical change occurred on November 17, 2003, when the station announced that it would shut down its in-house sports department and enter into an outsourcing agreement with local cable sports channel Metro Sports. Metro Sports produced sportscasts for KCTV's evening newscasts, as well as sports specials and Kansas City Chiefs–related programs, from its facility at Swope Park. Sports anchors William Jackson and Leif Lisec and sports reporter Neal Jones were terminated by KCTV after sports production transferred to Metro Sports on February 9, 2004. Though Kirk Black cited research that indicated that most news viewers were not interested in sports, the move was criticized by many local sports radio hosts, who thought that Black's decision to shutter the sports department showed his lack of understanding of the market's rabid sports fanbase, and by the station's union, as the non-union Metro Sports replaced KCTV's own employees.[72][76][77][78][79] The Metro Sports arrangement ended in 2009 and was supplanted by a deal with Kansas City sports radio station WHB.[80]
The station's change in direction under Black saw several additional talent exits, and newsroom turnover was heavy.[86] In addition to veterans Stan Cramer, Anschutz, and others who were among 170 company employees to take voluntary retirement packages in 2001,[87] several veteran reporters, including 23-year employee Reed Black and 29-year reporter Geri Gosa, departed in 2002;[88] while anchor Russell Kinsaul had his contract not renewed in 2004 and was hired at KMOV in St. Louis,[89] KCTV saw its news ratings increase to their best competitive position in years.[90]
There were also controversies around the newsroom, some caused by the station's investigative reports. A series of reports conducted in partnership with Perverted Justice in the style of the later NBC series To Catch a Predator created legal issues: of the 16 people lured by KCTV's sting, none could be arrested, but three filed defamation complaints and another sued Meredith and Perverted Justice alleging entrapment.[91] The Columbia Journalism Review chided reporter Dave Helling for a 2004 report in which he misrepresented the type of ammonium nitrate he bought in a report about illegal sales of the fertilizer in Kansas.[92][93] KCTV was enjoined by Kansas courts from using information it had obtained about patients of a plastic surgeon in Mission Hills, Kansas, who had discarded a computer containing private patient data only for it to be found by a scavenger and the data turned over to the station; however, it did broadcast a report featuring one anonymous patient, and the doctor faced a class action lawsuit from the patients.[94]
In 2007, a longtime newscast director sued Meredith and charged that the company had engaged in systematic harassment and dismissal of older employees. A judge denied KCTV's move to dismiss the suit; station management later reached a monetary settlement with the plaintiff.[95]
As part of the acquisition of KSMO-TV, Meredith promised to add a newscast to its lineup for its first time. The 30-minute KCTV 5 News at 9:00 debuted in October 2005, after the purchase closed, promising the same experience "lock, stock, and barrel" as the station offered at 10 p.m. even though KCTV general manager Kirk Black had previously declared it would have its own presentation style.[96] By 2010, the station was also airing a 7 a.m. morning newscast and simulcasting a noon newscast also aired on KCTV.[97] Though the station also experimented with a 6:30 p.m. newscast on KSMO in 2014,[98] this newscast had been canceled by 2018, when channel 62 shifted to airing news in the 7 p.m. hour.[99]
Black left in 2009 when Meredith promoted him to run its largest and most troubled television station, WGCL-TV in Atlanta.[100] Citing research showing that the station was perceived as "annoying", his successor, Brian Totsch, moved to tone down the station's style, ditching the "live, late-breaking, investigative" tagline he called a "punchline"; reducing the number of severe weather cut-ins; and dismissing lead investigative reporter Ash-har Quraishi.[101] Ratings fell, and KCTV was in third place again by 2011.[102] However, the station's performance outside of news continued to be strong: in 2013, it won total-day ratings, especially prime time, despite not winning any of the local news races, which were split among WDAF-TV and KMBC-TV.[103]
After being abruptly let go in 2015, former news anchor Karen Fuller sued Meredith, alleging age discrimination specific to female anchors, though Meredith cited poor performance as the reason for her dismissal. Though a district judge in Kansas refused to dismiss the case, before it was to go to trial in Kansas City, Kansas, the two parties settled in 2018.[104]
As KCMO-TV, the station won a Peabody Award in 1978 for a documentary, "Where Have All The Flood Cars Gone?", on the sale of damaged cars after a flood hit the Kansas City area. The story was reported by investigative reporter John Ferrugia.[105]