Jeffrey Terry Green (born c. 1977) is an American billionaire businessman. He co-founded AdECN, a demand-side advertising platform, which was acquired by Microsoft in 2007. Following two years at Microsoft, Green co-founded the advertising exchange The Trade Desk, of which he is chairman and CEO.
Early life
Jeff Green was born c. 1977 in Salt Lake City, Utah. Due to his father's work buying and selling businesses, Green's family moved often, living in Utah, Colorado, Kansas, Minnesota, and Rhode Island. Interested in technology and business, in his youth Green taught himself to code and build computers. He earned a bachelor's degree from Brigham Young University in 2001,[1] with a major in English literature and a minor in marketing and accounting. He then earned a degree in marketing communications from the University of Southern California.[2]