iResearch Consulting Group is a professional market research and consulting company, supplying online business services in China. The company focuses on Internet media, e-commerce, online games, wireless value-added, and various new economic fields, which relate to the Internet industry in China. [1] The company was founded in 2002 by Henry Yang.[2][3]
The company was founded in 2002 and is based in Shanghai with a branch offices in Beijing and Guangzhou. As of September 28, 2007, iResearch Consulting Group is a subsidiary of Focus Media Holding Ltd.[1] It was the first professional market research company in China that focused on Internet media.[4] The founder, Henry Yang, who graduated from East China University of Science and Technology, was among the first crop of Internet industry professionals in China.