History
The original hotel opened on July 7, 1999,[18] and was branded the "Holiday Inn Family Suites". At an October 9, 2003 press conference in New York City,[19] Holiday Inn and Nickelodeon announced a partnership and renovation of the hotel, which would transform it into the Nickelodeon Family Suites by Holiday Inn. The announcement followed a two-year deal in which Holiday Inn promoted SpongeBob SquarePants at its locations.[20]
Before licensing the Nickelodeon name to Holiday Inn, Nickelodeon had considered opening a hotel on its own.[21] Nickelodeon decided against it, since they had observed recent troubles with their competitors opening themed locations (such as Club Disney). The company opted instead to give Holiday Inn the permission to use the Nickelodeon name and characters. Nickelodeon and Holiday Inn had further "hopes to add at least four more Nickelodeon-branded hotels in other tourist areas during the next few years,"[21] but they did not materialize. In 2005, the hotel's $25 million[22] renovation ended with a Memorial Day event to promote the hotel's reopening. At this time, the resort began hosting two nightly game shows, titled Nick Live and Who Knows Best[23] (a Double Dare-themed game show was added in May 2012).[24]
In November 2007, the resort hosted "Noggin Month", a month of events themed around shows on Nickelodeon's sister channel, Noggin. Donovan Patton (better known as Joe, the second star and live-action host of Blue's Clues) made special appearances, and hotel guests were given plastic puppet eyes from the Noggin show Oobi.[25]
Nickelodeon Suites Resort started offering customizable wedding packages in 2009.[26] In 2014, the hotel promoted the premiere of Dora and Friends: Into the City! with a preschool-themed event featuring costume characters from Bubble Guppies, Dora the Explorer, Little Bill, The Backyardigans, Wonder Pets!, and Team Umizoomi.[27] Also in 2014, the resort launched a laser maze area.[28]
In 2015, marked the resort's tenth year under its Nickelodeon name and the hotel hosted weekly celebratory events from March 6 until November of that year.[29]
Rebranding
On January 29, 2016, Nick Hotel posted an official statement on their website stating that starting on April 18, 2016, the hotel would be rebranded back into a Holiday Inn. Nickelodeon experiences were set to be discontinued after April 30, 2016,[3] but were extended until May 31, 2016, after the rebrand was pushed back to June 1, 2016.[4] Sometime before the resort's closure, the time capsule previously held at the resort was moved to Nickelodeon Animation Studio in Burbank, California, leaving Orlando for the first time since its initial burial.[30]
After the debranding, the hotel continued to struggle. With the COVID-19 pandemic in 2020 affecting tourism in the area, the hotel lost 300 jobs in April 2020. The hotel filed for Chapter 11 bankruptcy on January 18, 2021.[17]
