Hobnobs (sometimes stylized as HobNobs) is a biscuit brand owned by British company McVitie's. They are made from rolled oats and are similar to a flapjack-digestive biscuit hybrid. McVitie's launched Hobnobs in 1985 and a milk chocolate variant in 1987.[1] They are primarily sold in the United Kingdom, the Isle of Man and Ireland but are available in Australia, New Zealand, South Africa and several European and Asian countries (e.g. Taiwan, China, and Hong Kong). In Italy they are now marketed as a variety of digestive biscuits, having previously been known as Suncrok. They were also released in Canada in November 2012, made available in Wal-Mart's British modular section in their food aisles. The McVitie's Hobnob is the third-most-popular biscuit in the UK to "dunk" into tea, with its chocolate variant sixth.[2] In 2014 a UK survey declared the Chocolate Hobnob the nation's favourite biscuit.[3]