High Up Entertainment, also known as just High Up, is a South Korean entertainment company formed under the partnership with CJ E&M in 2017. The company is home to artists such as STAYC, Park Si-eun and UNCHILD.
High Up Entertainment was founded on June 14, 2017, by the producer duo Black Eyed Pilseung in collaboration with CJ E&M.[1][2][3] Black Eyed Pilseung has produced songs for multiple K-pop artists such as Twice, Miss A, Apink, and Sistar.[4][1]
In January 2018, they held a national talent-scouting audition tour.[5]On February 12, 2019, the company debuted their first duo, 415, with the digital single "Remember".[6]
In December 2019, Park Si-eun signed a contract with the label and went on to become a member of STAYC.[7]
In October, 2020, they officially announced that the girl group STAYC, who had been previously introduced to the public as "High Up Girls", would debut with the single album Star to a Young Culture and its lead single "So Bad" on November 12 after 3 years of preparations.[7][8]
In June 2021, Kakao Entertainment acquired 40% of the company's shares, becoming its largest shareholder.[9]
The label has been able to gain attention for their group STAYC despite being a small company.[10]
