Goji Electronics, Inc. is a producer of computer, smartphone, audio products and equipment headquartered in Hemel Hempstead, United Kingdom. The audio division of the company was founded by grime artist and entrepreneur Rav and DSG International plc president Lord Kalms, and primarily produces products under the brand Goji-Rav.
Since the inception of Goji, its products have been distributed by Currys plc and its predecessor DSG International plc. The collaboration between Dixons and Kwasi Danquah III lead to an expansion of Goji Electronics into the headphones and audio equipment market.
Rav and Currys plc all own shares in Goji. Furthermore, Lord Kalms also owned shares in Goji but died March 30th 2025.
History
The company was founded in December 2011, and debuted its first product, consumer electronics accessories, in early 2012. Goji Electronics inception was made with DSG International plc