Forevermark is a diamond company and subsidiary of De Beers Group.[1]
Forevermark currently operates in China, Hong Kong, India, Japan, and the United States. Forevermark is present in 32 markets in total across Europe, Asia, Australia, and the United States, and has over 2,400 outlets.[2]
History
Forevermark was launched in 2008 as part of De Beers Group.[3][4] It focused on Asia, establishing Forevermark's first markets in Hong Kong, China, and Japan later in 2009.[5] In 2011, the brand was introduced in the United States and India.[6]