Felt Racing is an American bicycle brand based in Irvine, California. Felt produces road, track, cyclocross, electric bicycles, and cruiser bikes. All design is completed in the United States and the majority of production comes from Asia.[1] The company also has a strong reputation in the time trial/triathlon bike area[2] and for several years provided bicycles to UCI teams in the Tour de France. Felt still supports several professional level race teams including Hincapie Racing and Team Twenty 16.
History
Felt was founded by Jim Felt in early 1994[3] when Felt products were distributed by Answer Products. Felt nearly disappeared from the domestic market following a fallout with Answer after a seven-year relationship.[4] The brand was relaunched in 2001 as an independent company.
On February 3, 2017, Rossignol Group announced the acquisition of Felt Bicycles.[5] The announcement noted that Felt had grown to $60 million in revenue at the time of sale, though terms of the acquisition were not disclosed.
Rossignol announced in March 2022 that it is selling Felt Bicycles to Pierer Mobility (KTM).[6]
Technology
Felt has developed several unique bicycle technologies. For its time trial/triathlon bikes, Felt has developed the Bayonet Fork, which utilizes an external steerer in front of the head tube for additional stiffness and aerodynamic efficiency.[7] Felt has also developed the Equilink suspension system for its full-suspension mountain bikes.
Felt extensively utilizes wind tunnel and computational fluid dynamics modeling in its frame design process.[8]
Sponsorships
In 2007 Felt sponsored the bicycle team. In 2009, Felt signed a three-year agreement to supply frames to the team.[11] On August 28, 2010, announced it was switching working agreements from Felt Bicycles to Cervelo bikes and change its name to for the 2011 season. Felt chose not to exercise its option with the Boulder-based cycling team after a four-year working agreement. The folded and some riders moved to .[12] From 2012 to 2013 Felt Bicycles was the bicycle sponsor for with team rider Marcel Kittel winning four stages of the 2013 Tour de France. In 2014 Felt became the bike sponsor to the US Continental team,.
The US Women's track cycling team won a silver medal riding Felt bicycles at the 2016 Olympics in Rio.
Jennifer Valente won two gold medals, one in the Omnium and another in the Team Pursuit, riding Felt bicycles at the 2024 Olympics in Paris.
External links
References
- Where was my bicycle made? Aushiker.com, retrieved 19 October 2014^
- Jez Loftus. Felt Slipstream Chipotle Team Bikes Bike Radar, 16 Nov 2007, retrieved 2010-08-04^
- Gary Boulanger. Interview: Jim Felt, aerodynamic guru BikeRadar, Aug 9, 2008, retrieved 2012-07-17^
- Felt History retrieved 2010-08-04^
- James Smurthwaite. Felt Bicycles Acquired by Rossignol Group Outside, Feb 3, 2017, retrieved 2017-02-03^
- James Smurthwaite. Rossignol Sells Felt Bicycles to KTM Parent Company Outside, 23 November 2021^
- James Huang. Pro Bike: David Millar's Garmin-Transitions Felt DA Cycling News, Cyclingnews.com, May 11, 2008, retrieved 2010-08-04^
- Gary Boulanger. Interview with Jim Felt Bike Radar, 9 Aug 2008, retrieved 2010-08-04^
- Felt Bicycles Recalls Bicycles Due to Fall Hazard U.S. Consumer Product Safety Commission, retrieved 2010-08-04^
- Felt Bicycles recalls road bikes due to aluminum steerer tube failures Velo News, Jul 3, 2010, retrieved 2010-08-04^
- James Huang. More team sponsorship news for the 2009 season, Garmin/Chipotle-H3O extends with Felt Cycling News, Cyclingnews.com, September 5, 2008, retrieved 2010-08-04^
- New agreement for garmin The Denver Post, August 28, 2010, retrieved 2010-08-28^
- Felt Bicycles^
- Triathlete 14 February 2011^
- Velo Outside Magazine 28 March 2011^
- A busy summer for Tim DeBoom Slowtwitch.com, 18 May 2011^
- Felt Bicycles^