Extreme Pita is a Canadian-based fast-casual chain, owned by MTY Group. Headquartered in Richmond Hill, Ontario, the company has 15 locations throughout Canada and the United States.
Extreme Pita serves pita sandwiches, salads, and pizza-style "flat-baked" pitas. Available ingredients include fresh vegetables, cheeses, meats and vegetarian options such as falafel and hummus.
History
Extreme Pita was founded in 1997[2] by brothers Alex and Mark Rechichi.[3] The first Extreme Pita opened near Wilfrid Laurier University in Waterloo, Ontario in 1997, but the original location is no longer operating.
The company continued to expand and grow over the years, expanding into new locations in Canada, from 1997 (the year when the first Extreme Pita was opened) to 2003 (when Extreme Pita began to expand into the United States). The expansion challenged already-established fast food companies like Subway