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Endy Sleep

Endy Sleep (also known as just Endy) is a Canadian-based, e-commerce company that sells sleep products online.[1][2] Endy primarily operates as an online storefront, with their main headquarters in Toronto.[3][4] Endy is Canada's largest direct online-only mattress store.[5]

History

Endy was founded in 2015 by CEO Mike Gettis and Chairman Rajen Ruparell (previously of Groupon International).[6][7][8][9] In its start up year, Endy made $1 million in sales, $10 million in 2016, and $20 million in 2017.[10] In June 2016, Endy received the Techweek100 Top Innovators Award.[11]

In 2017, Endy appeared on CBC Dragons' Den.[12] Dragons Michele Romanow, Arlene Dickinson, and Joe Mimran jointly offered a $1 million investment in exchange for 7.5% of the company.[10]

In August 2018, Endy opened a new distribution centre in Langley, British Columbia. The company also operates a distribution centre in Mississauga, Ontario.[13]

In 2018, Dominican baseball player José Bautista, formerly of the Toronto Blue Jays, became an investor for Endy after meeting with Gettis and Ruparell earlier in 2016.[14]

In November 2018, Endy Sleep was acquired by Sleep Country Canada and will continue to operate as an independent subsidiary.[15]

Awards

  • Techweek 100 - Innovators Award (2016)[16]
  • Toronto TechCrunch Pitchoff - Audience Choice Award (2015)[17]
  • Today’s Parent Approved (2018)
  • 2018 Startup 50 - 4th overall (2018)
  • Great Place To Work® Canada (2019-2021)[18]

Donation program

In the case of returned mattresses, Endy works with local Canadian charities where possible to ensure returned mattresses are donated to those in need.[13]

External links

References

  1. "The comfort zone" The Globe and Mail. Retrieved 2016-10-20.^
  2. Cornick, Kate. "Endy's Foam Mattress Is Winning Over Canadians" Techvibes. Retrieved 2018-10-24.^
  3. "Endy Sleep Proves Mattresses Don’t Have to be Expensive" Techvibes. Retrieved 2016-10-20.^
  4. "10 essential Toronto shops to outfit your bedroom" blogTO. Retrieved 2016-10-20.^
  5. "Sleep Country Canada shares tumble in TMX debut" The Globe and Mail. Retrieved 2016-10-20.^
  6. Tripp, Fraser. "Savvy Shopping With Endy Co-Founder Mike Gettis" Vern Magazine. Accessed 3 Aug 2018.^
  7. "Meet the next generation of wealth" The Globe and Mail. Retrieved 2016-10-20.^
  8. "Startup of the Week – Endy Sleep" Calgary Herald. Retrieved 2016-10-20.^
  9. "For online-only retailers, a pop-up shop can be a great brand-builder" Canadian Business. Retrieved 2016-10-20.^
  10. "Dragons' Den - Endy Sleep" CBC. Accessed 3 Aug 2018.^
  11. Kennedy, Bruce. Announces Techweek100 Toronto-Waterloo 2016 List" Newswire.Ca. Accessed 3 Aug 2018.^
  12. Cornick, Katie. "Endy Secures $1 Million To Grow Bed-In-A-Box Business" Techvibes. Accessed 3 Aug 2018.^
  13. Patterson, C. (2018) "Canadian Mattress-in-a-Box Brand ‘Endy’ Announces Expansion Amid Explosive Success" RETAIL INSIDER. Accessed 3 Aug. 2018.^
  14. Endy Blog — You’ll flip when you meet our new investor blog.endy.com^
  15. Josh O'Kane. Sleep Country buys mattress startup Endy for up to $89-million The Globe and Mail, 29 November 2018, retrieved 29 November 2018^
  16. "Announcing Techweek100 Toronto 2016 – Waterloo 2016" Techweek. Retrieved 2016-10-20.^
  17. "ROSS and Uplifter Take Top Spots in Toronto TechCrunch Pitchoff Competition" Techvibes. Retrieved 2016-10-20.^
  18. Endy. Endy named a Great Place to Work® Canada for the third consecutive year www.newswire.ca, retrieved 2026-02-02^