Ed's Easy Diner is a casual restaurant chain based in the United Kingdom selling 1950s American diner style items.
History
The first Ed's Easy Diner was opened by Barry Margolis in London's Soho in 1987.[1] This outlet permanently closed in January 2019 and was subsequently converted into a Slim Chickens.[2] In 2008, just three diners remained, all situated in London. As of April 2014, Ed's Easy Diner had 24 outlets, and by September 2016, they had 59.[1] In October 2016, the struggling company experienced poor sales and over-expansion and was purchased by Boparan Restaurant Holdings after it collapsed into administration. It is now a trading division of Boparan's Giraffe Restaurants.[3]
After that deal closed, 26 diners closed immediately, and almost 400 jobs were lost; 33 diners remained open, supporting 700 jobs.[4] As of, the company held 24 diners within the United Kingdom and their first branch in Soho closed permanently. Six more Ed's Diner locations were set to close in March 2019, due to reduced sales in the casual dining market.[5]
As of, the company had 11 UK diners and none in London.[6] Also in 2021, it licensed its branding and some of its recipes for a frozen food line sold by Iceland.[7]
See also
- Eddie Rockets
- Johnny Rockets
- List of hamburger restaurants
External links
References
- Rebecca Burn-Callander. Ed's Easy Diner enjoys sizzling growth success The Daily Telegraph, 16 April 2014, retrieved 6 September 2015^
- Ed's Easy Diner owner converts its original Soho spot to Slim Chickens Hot Dinners, 2019-01-18, retrieved 2024-10-28^
- Legal Ed’s Easy Diner^
- Ed's Easy Diner jobs cut in 'chicken king' sale Sky News, retrieved 12 October 2016^
- Sarah Butler. Giraffe and Ed's Easy Diner owner to shut a third of its restaurants-Creditors approve rescue deal that will close 27 UK sites and put 340 jobs at risk The Guardian, 21 March 2019, retrieved 8 March 2020^
- Locations EdsEasyDiner.com, retrieved 18 September 2021^
- Elle May Rice. Iceland shoppers 'need to try' 'lovely' new Ed's Easy Diner products Liverpool Echo, 5 September 2021, retrieved 18 September 2021^