Drizly

Drizly was an online ordering and delivery platform that facilitated the delivery of alcohol from local retailers via its mobile app or website. During 2020, the company had approximately 4,000 retail partners.[1]

History

Drizly was founded by Nick Rellas, Justin Robinson, and Spencer Frazier[2] in 2012. The company launched its service in Boston in 2013 and then expanded to New York, Los Angeles, and Chicago.[3]

In 2015, the company raised $13 million Series A round from Polaris Partners, Suffolk Equity Partners, Cava Capital, Fairhaven Capital Partners, and First Beverage Group.[4]

In February 2016, Drizly expanded to Edmonton and Calgary, Alberta, Canada, through a partnership with Liquor Stores N.A. (LSNA).[5]

In August 2016, the company raised a $15 million Series B round.[6]

In July 2018, Drizly partnered with Anheuser-Busch to keep beer stocked in offices using Anheuser-Busch's Office Bud-e fridges, which use technology to automatically re-order beer when stocks run low.[7]

In September 2021, the company added a service that delivers alcohol to weddings.[8][9]

In October 2021, Uber acquired the company for $1.1 billion in cash and stock.[10]

In January 2024, Uber announced that Drizly would be shutting down and would be merged with the Uber Eats app by March 2024. Uber also announced it would be shutting down its grocery shopping app Cornershop.[11]

Data breach

On July 28, 2020, Drizly announced it was the victim of a data breach that exposed the contact information of approximately 2.5 million customers.[12] This resulted in a class action lawsuit that was settled in 2021, with each affected member receiving approximately $14.[13]

References

  1. Kate Dingwall. What America Was Drinking On New Year's Eve, According To Drizly Forbes, January 8, 2021^
  2. Luke O'Neil. Thursty: A new app called Drizly delivers booze right to your doorstep Metro New York, May 22, 2013^
  3. TOM HUDDLESTON JR. Ordering On-Demand Booze Is About to Get Easier Fortune, May 18, 2015^
  4. Jordan Crook. Drizly Lands $13 Million In Series A Funding TechCrunch, May 18, 2015^
  5. Paul Sawers. Drizly's booze delivery service expands into Canada, its first international market VentureBeat, February 17, 2016^
  6. Jordan Crook. Drizly pulls in $15 million Series B to power liquor-based e-commerce TechCrunch, August 4, 2016^
  7. Anheuser-Busch And Drizly Brew Up Partnership To Keep Office Beer Fridges Stocked PR Newswire, July 10, 2018^
  8. Jessica Bartlett. Drizly launches service to bring booze to your wedding American City Business Journals, September 28, 2021^
  9. New Free Service From Drizly Offers People Planning Wedding Events Personal Concierges For Alcohol Planning, Shopping And Delivery PR Newswire, September 7, 2021^
  10. Cheers! Uber Completes Acquisition of Drizly Business Wire, October 13, 2021^
  11. Samantha Delouya. Uber is shutting down alcohol delivery app Drizly CNN, 2024-01-15, retrieved 2024-01-16^
  12. Zack Whittaker. Alcohol delivery service Drizly hit by data breach TechCrunch, July 28, 2020^
  13. John Fitzgerald. Booze delivery app Drizly settles class action over 2020 data breach Westlaw, April 1, 2021^