Dr Pepper/Seven Up, Inc. (DPSU, or Dr Pepper 7UP, Inc.) was a soft-drink manufacturing company based in Plano, Texas.[1] It was created by the merger of Dr Pepper, Inc. and The 7 Up Company on May 19, 1986. The merger was a result of the independent bailouts of both companies[2] and the subsequent Federal Trade Commission blockage of a Dr Pepper merger with Coca-Cola.[3] The DPSU merger resulted in the breakup of international branding rights held by the two independent companies.
Dr Pepper/Seven Up, Inc. was purchased by Cadbury Schweppes plc and the Carlyle Group on March 2, 1995, after the conglomerate became debt-ridden and insolvent. It sold for about US$1.7 billion, plus about US$870 million of Dr Pepper/Seven-Up debt. This made Cadbury Schweppes the largest soft drink company in the world not to be named after a