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Careless People

Overview

Careless People: A Cautionary Tale of Power, Greed, and Lost Idealism

author	Sarah Wynn-Williams
orig lang code	en
country	United States
language	English
genre	Whistleblowing
publisher	Flatiron Books
pub date	March 2025
pages	382 (first edition)
isbn	978-125039123-0
oclc	1504756807

Careless People: A Cautionary Tale of Power, Greed, and Lost Idealism is a memoir by Sarah Wynn-Williams, a former director of public policy at Facebook (renamed Meta), published on March 11, 2025.[1][2] The book is a critical account of Facebook's internal culture and decision-making practices during Wynn-Williams' time there. The book is highly critical of Facebook's responses to global sociopolitical events, including its role in the Rohingya genocide and CEO Mark Zuckerberg's alleged efforts to censor on behalf of the Chinese government.[3] Additionally, Wynn-Williams accuses several Facebook executives, including Sheryl Sandberg and Joel Kaplan, of engaging in harmful behavior in the workplace, including sexual harassment.[4]

The book gained media coverage following reports that Meta sued to prevent Wynn-Williams from promoting the book; public backlash against Meta's response have been credited with boosting sales of the book, a result known as the

Content

In Careless People, Wynn-Williams provides an account of her time at the company, discussing its approach to corporate ethics, public policy, and business strategy.[11][12]

Internal guidelines on content moderation

Wynn-Williams alleged that contrary to publicly stated community guidelines, the internal policy on content moderation established in February 2015 states that

"When governments ask us to take down content that we believe should not come down, he [Joel Kaplan quoting his understanding of Mark Zuckerberg] says, it will only be taken down if one of two criteria is met:

1) There is a credible threat to block Facebook.
2) There is a risk to employees."

China censorship allegations

The book and the SEC filing document attempts by Mark Zuckerberg to gain dominance in China. Wynn-Williams alleged that Facebook developed a system of censorship to appease the Chinese government as it sought to enter the Chinese market, which would have subjected users in Hong Kong to censorship. A Facebook privacy staffer in 2014 proposed that "In exchange for the ability to establish operations in China, FB will agree to grant the Chinese government access to Chinese users’ data — including Hong Kong users’ data".[13]

Although Facebook developed these technologies, it eventually decided not to implement them. Academic John Naughton writes that Facebook's efforts included:

"developing a censorship system for China in 2015 that would allow a 'chief editor' to decide what content to remove, and the ability to shut down the entire site during 'social unrest'; assembling a 'China team' in 2014 for a project to develop China-compliant versions of Meta's services; considering the weakening of privacy protections for Hong Kong users; building a specialised censorship system for China with automatic detection of restricted terms; and restricting the account of Guo Wengui, a Chinese government critic, after a Chinese internet regulator suggested it would improve cooperation."

Wynn-Williams accuses Zuckerberg of lying to the US Congress about the extent of efforts by Facebook to curry favor with the Chinese government. Wynn-Williams suggests that Facebook was developing technologies and tools to allow the Chinese government to censor users and gain access to their data.

Myanmar genocide

The military junta in Myanmar was facilitated by Facebook to post hate speech that sought to foment sexual violence and promote genocide against the Rohingya. "Myanmar would have been a better place if Facebook had not arrived" Wynn-Williams writes.[14]

Wynn-Williams argued that Facebook failed to moderate hate speech against the Rohingya in Myanmar, including the use of the racial slur kalar. She noted that the company only had two Burmese language moderators, both based in Dublin, for the entire country, and claimed that one of the two moderators gave a pass to hate speech while removing pro-human rights content. She further claimed that she raised concerns that the moderator was "in cahoots with the" junta, only to have her concerns dismissed by the content team. Additionally, she claimed that her efforts to have Facebook's Community Standards rules translated into the Burmese language were resisted by the company communications team, who told her that "Myanmar isn’t a priority country" in the region.[15]

Teen mental health claims

Wynn-Williams claims Meta identified teenage girls who had deleted selfies on Facebook, Instagram, and WhatsApp and forwarded their data to companies who used the data to target the girls with beauty products.

Workplace sexual harassment at Facebook

The book details allegations of unaddressed sexual harassment in the workplace by senior Facebook executives, including Sheryl Sandberg and Joel Kaplan, Sandberg reportedly told Wynn-Williams on one occasion: "You should have got into the bed," reportedly referring to Sandberg's attempts to get Wynn-Williams to join her in bed.[16]

Reception

Sales

In late March 2025, Careless People was number one on the New York Times best-seller list and was selling well in the United Kingdom, despite legal attempts by Meta to prevent its author from promoting it.

Critical response

Careless People received coverage from The New York Times, Financial Times, and The Guardian. Some reviews described the book as a detailed insider's account of Big Tech's influence, while others stated that it contained little new information.[17]

Writing for The New York Times, Jennifer Szalai called the book "darkly funny and genuinely shocking: an ugly, detailed portrait of one of the most powerful companies in the world".[18] In a separate opinion piece in The New York Times, Michelle Goldberg stated that "Hopefully, Meta’s ham-handed attempt at censorship will lead more people to read Wynn-Williams’s book", and argued that the company's reaction undermined Zuckerberg's professed support for free speech.[19]

Jason Koebler, a reporter who has covered Meta, wrote in 404 Media that it was "the book about Facebook I've wanted for a decade".[20] Journalist Katie Notopoulos stated in a Business Insider piece that "The most damning moments in the book had already been reported in the news".[21]

Sabhanaz Rashid Diya, Meta's former head of public policy in Bangladesh, praised aspects of the book in her review in Rest of World, but argued that Wynn-Williams did not acknowledge her own complicity for Facebook's behavior during her period there. In her review, Diya called the book "a courageous feat, but it glosses over [Wynn-Williams's] own indifference to warnings from policymakers, civil society, and internal teams outside the U.S. about serious harm to communities from Facebook."[22]

Careless People

Background

Pre-publication developments