Facilities
CGV opened South Korea's first luxury theater, Gold Class, with sofa and service; along with Cine de Chef, the premium theater with fine dining in Apgujeong-dong, Seoul. This was followed by CGV Art Hall, a concert hall with 500 seats, in Yeongdeungpo-gu for concert, musical and broadcasting program in addition to movies.
Since 2009, with the construction of digital cinema, it started showing a variety contents such as baseball game, Japanese K-1, concert and opera shows. In 2010 FIFA World Cup, it was marketed as a location for cheering games with the most number of 2D/3D screens.
In 2011, CGV Chungdam Cine City, with luxury life culture concept, was opened. It markets CJ's own brands such as The First Look Market operated by Oshopping and Vips, Bibigo, Twosome operated by Foodville.[17]
CGV Arthouse (formerly Movie Collage) is the first indie theater in South Korea operated by CGV for independent films (which later on became the name for a separate distribution company focused on these kinds of films).
From 2011, CGV extended their chain to Vietnam by taking over the multiplex cinema Megastar and opening more theaters like CGV Liberty Citypoint and CGV Crescent Mall. CGV opened their first luxury theater in Vietnam with sofas and went on to offer the Sweetbox (a red sofa that seats two) in multiple theaters. In 2015, CGV opened its 10th cinema complex (CGV Vivocity) and introduced the first IMAX theater in Vietnam with 311 seats, one premium studio with wide spaces and armchairs, and one studio for showing 4DX movies (augmented with environmental effects such as seat motion, wind, rain, fog, lighting, and aroma along with the standard video and audio thanks to a motion picture technology owned and developed CJ 4DPLEX). The remaining studios have Sweetbox seats as private spaces for couples.
CJ CGV is the second-largest operator of joint venture IMAX screens in China, behind Wanda Cinemas, China's largest theater chain.
