Buena Vista (Spanish for "good view")[1] is a brand name that has historically been used for divisions, subsidiaries, and assets of The Walt Disney Company, whose primary studios, the Walt Disney Studios, are located on South Buena Vista Street in Burbank, California.[2] The studio lot is also home to the company's corporate headquarters, the Team Disney Burbank building. The logos for the various Buena Vista brands featured the "Buena Vista" wordmark superimposed over the traditional Disney castle logo to signal the affiliation between Buena Vista and Disney.
History
The brand was originally used for the Buena Vista Film Distribution Company, which had been established by Walt and Roy O. Disney to distribute The Living Desert (1953) after RKO Radio Pictures