BİM Birleşik Mağazalar A.Ş. (BİM for short) is a Turkish retail company, known for offering a limited range of basic food items and consumer goods at competitive prices. Bim were the pioneers of this discount store model in Turkey.
History
Bim A.Ş. was founded in 1995<ref[3] by a group of investors around Cuneyd Zapsu. Zapsu sold his shares to the investment bank Merrill Lynch in 2000. Today, the main shareholder is Mustafa Latif Topbaş.<ref[4] In 2005 44.12% of its shares were offered to the public.<ref[5]
Operations
At the beginning, BİM had only 21 stores, but it expanded thoroughly and by the end of 2015 it counted 4,972<ref [6] and 2019; 7,438 stores <ref n by the third quarter of 2021, the company operated 10,330 stores. It also operates 828 stores in Morocco<ref n and 300 in Egypt.<ref n BİM does not offer franchises, all stores are owned and operated by the company itself, and they are viewed as a competition to the many independent neighborhood stores. The business model is inspired by the German discounter ALDI.<ref na
Private label brands
Bim has 152 private label brands.
Bakery
- Connex — dough and sponge cake
- Ekmecik — bread
- Unlum — phyllo dough
- Unlüx — bread
Cleaning & Household
- Activ-blok — toilet deodorizer
- AKS — surface cleaner
- AKS Bril — kitchen and bathroom cleaner
- Art Matik — laundry detergent
- Bill Matik — powder laundry detergent
- Bind Activit — dishwashing tablets
- Bulut — fabric softener
- Desto — dishwashing detergent
- Güldal — bleach and cleaner
- Mr. Bee — cream cleaner
- Mr. Green — cleaning cloths
- Protex — aluminium foil, baking paper, garbage, and storage bags
- RoomStar — air freshener
- Santa — picnicware
Dairy, Eggs & Fridge
- Aknaz — white cheese
- Bili Bili — eggs
- Binvezir — cheese
- Daphne — pudding
- Dost — yogurt, milk, ayran, and cottage cheese
- Dost Gurme — fruit yogurt
- Kaanbey — kashar cheese
- Kerem — cream and cream cheese
- Osmanoğlu — desserts
- Pervin — butter
- Sole — margarine
- Üç Köşem — cheese triangles
Drinks
- Abdullah Efendi — Turkish coffee
- Agah — boza
- Assu — water
- Berk — tea
- Etkin — lemonade
- Fer — lemon soda
- Jucy — fruit juice
- Karlıtepe — mineral water
- Le'Cola — cola
- Le'Porta — orange soda
- Le'Mandy — mandarin soda
- LeMonte — single-serve lemonade
- Performans — energy drink
- Teatone — iced tea
- VIP — instant coffee
- Will — pineapple juice
Freezer
- Adora — ice cream
- Bugido — ice cream
- Bugido MaSante — ice cream
- Dudi — ice cream
- Fair — ice cream
- Fair Gold — premium ice cream
- Ice Loly — ice pops
- Lezzethane — frozen products
- Mutfağım — frozen products
Health & Beauty
- A Plus — hair care
- A Plus Elegance — hair dye
- Agu Baby — baby shampoo
- Apaks — cotton pads and cotton swabs
- Blume — tissue paper
- Capitol — hair care
- Dushy — shower gel
- Epi — hair removal
- Family — baby wipes
- Işıl — soap
- Ivory — pocket wet wipes
- Jenny & Willy — baby diaper
- Karayel — Kolonya
- Lâl — feminine hygiene
- Let's — condoms
- Man S — male grooming
- Mercy — perfume
- Performans — sports nutrition
- Powerdent — oral hygiene
- Powerdent Shine — toothpaste
- Queen — paper towel
- Queen 3— toilet paper
- Scarlett — feminine hygiene
- Shela — deodorant
- Shine — toothbrush
- Silver Rose — cosmetics
Meat, Seafood & Deli
- BGrill — poultry burgers and döner kebab
- Derya — seafood
- Emin — beef and lamb
- M.Z. Ege — çiğ köfte
- Tazem — poultry
- Tombik — deli meats
Pantry
- Balkaşık — honey
- Bol Bol — sauces
- Cardella — pasta
- Cupido — cornflakes
- Çiğdem — corn oil
- Daphne — pudding mix
- Derya — tinned seafood
- Destan — spices
- Efor — vinegar
- Efsane — rice, flour
- Felice — pistachio paste
- Fıçı — pickles
- Hürrem — soup mix and stock
- İlkgün — jam
- İnci — olives
- Kelly's — corn flakes
- Kelly's Fitness Club — muesli and granola
- Mutfağım — canola oil
- Pasta Veneta — premium pasta
- Peripella — hazelnut spread
- Saban — bulgur and legumes
- Sayley — hazelnut spread
- Serel — tahini, molasses, halva
- Sırım — olive oil
- Sole — sunflower oil
- Şafak — granulated sugar and sugar cubes
- Yazgan — semolina
- Yurdum — tomato paste, tomato sauce, mixed vegetables, corn, and ready meals
Snacks & Confectionery
- Bruno — cream sandwich biscuits
- Buono — chocolate
- BuonoDolce — hazelnut chocolate
- Carlotti — ladyfinger biscuits
- Casey — cake
- Centro — wafer
- GofGof — chocolate covered wafer
- Hazine — chocolate
- Hyper Bon — chewing gum
- Jelly Party — gummy candy
- Krınkıl — pretzel sticks
- Party — corn chips
- Patito — potato chips
- Simbat — nuts
- Sniti — cacao cream sandwich biscuits
- Star Krak — corn snacks and popcorn
- Startop — sugar-coated candies
- Süsse — biscuits
- Tindy Candy — hard candy
- Top Stars — chocolate coated fruit and nuts
- Topi Gum — bubble gum lollipop
- Topi Tanem — chocolate confections
- Vow — caramel chocolate
- Wall Star — coconut filled chocolate
- Yaşam — tea biscuits
Miscellaneous
- Abdullah Efendi Keyif — Turkish coffee machines
- Casilda Home — home decor
- Chef's — cookware and kitchenware
- Chef's Plus — premium cookware and kitchenware
- Chef's Pro — professional-grade cookware and kitchenware
- Comfort Family — underwear
- Dijitsu — consumer electronics
- Keysmart — home appliances
- Mr. Bady — toys
- Power B — batteries
- Power Key — light bulbs
- Studi — stationery
See also
- Şok
- A101
References
- https://www.bim.com.tr/FaaliyetRaporlari/2025/2025%20TSRS%20Uyumlu%20Entegre%20Faaliyet%20Raporu.pdf^
- Şirket çalışanlarının sayısı^
- Bim A.Ş. > Welcome... english.bim.com.tr, retrieved 2020-08-31^
- BIM rings the changes for Turkey's shoppers www.ft.com, 2010-10-05, retrieved 2020-08-31^
- Untitled Document retrieved 2014-06-29^
- BİM Records Growth Of 21% For 2015European Supermarket Magazine Retrieved 2016-03-13^