Big Soda is a term used by the media[1] and various activist groups[2] to describe the soft drink industry as a collective entity. The term connotes the business and lobbying power of soft drink companies who—like Big Tech, Big Oil, Big Pharma and Big Tobacco—would use that power to influence politicians and voters.[3] One example is their lobbying against a tax on sugary drinks in the United States.[4][5] Big Soda forms a part of the broader sugar lobbying movement, Big Sugar.
Big Soda usually refers to the giants of the soft drink industry, such as The Coca-Cola Company, PepsiCo, and Keurig Dr Pepper.[6]
See also
- Big Four accounting firms
- Big Three (automobile manufacturers)
- Big Three (management consultancies)
External links
References
- Pallavi Gogoi. Big Soda's Sticky End BusinessWeek, 2006-05-04, retrieved 2019-04-01^
- Ross E. Getman. Big Soda vs. Our Kids: Better Beware of Benzene in Soda Pop Common Dreams, 2006-03-12, retrieved 2019-04-01^
- Big Soda Echoing Big Tobacco's Tactics, Says Report on Lobbying Ad Age, 2016-10-10, retrieved 2019-04-01^
- Matt Krupnick. ‘This industry will stop at nothing’: big soda’s fight to ban taxes on sugary drinks The Guardian, 2022-11-12, retrieved 2023-11-19^
- Jeremy B. White. Is Big Soda winning the soft drink wars? The Agenda, 2019-08-13, retrieved 2023-11-20^
- David Leonhardt. Opinion The New York Times, 2016-10-06, retrieved 2019-04-01^