Belen Echandia

Belen Echandia was a handbag and fashion accessory design and manufacturing company. It was incorporated in 2005[1] and is based in London, England. Belen Echandia produces leather handbags, travel bags, wallets, clutch purses,[2] and accessories for women.

History

Belen Echandia was founded by Jackie Cawthra, whilst she was training to be a lawyer.[3][4] Jackie says her idea came after experiencing a difference between Spain and London in the supply of luxury handbags.[5] In 2004, Cawthra states she left the law practice[6] to work solely on Belen Echandia.[5]

Jackie Cawtha states that Belen Echandia was chosen as a Spanish girl's name which reflects the brand's Spanish origins.[7]

Products

In an interview for Hilary Fashion Jackie Cawthra says the company has been offering handbag collections since 2004.[7] The names of the bags being said to be based on customer comments.[8] Retailers that sell Belen Echandia products include Harvey Nichols in Dubai.[9][10] Belen Echandia also launched a service on their website in 2009 where customers could design their own handbag.[10] The BEC service that allowed customers to customise their handbags was discontinued in 2012.

In 2007, to mark Belen Echandia's introduction to London Fashion Week, Belen Echandia collaborated with Canadian leather artist Vivien Cheng, who hand-painted a one-off collection of six bags.[11]

In the media

In September 2005, as part of London Fashion Week, Belen Echandia was featured as part of the CNN program Design 360 presented by Dayna Hochfelder.

Belen Echandia has been mentioned in Vogue,[8][10][11] Harper's Bazaar[12] and The Daily Telegraph.[13]

References

  1. http://wck2.companieshouse.gov.uk/9cb267c6804afca75b59b3df0848ecca/compdetails Companies house entry^
  2. Lucie Muir. The clutch, in the light of day The New York Times, November 7, 2008, retrieved 2010-11-15^
  3. Lydia Parafianowicz. English designer carries handbag brand to Sweden The Local, June 24, 2009^
  4. Clint Witchalls. Bags of Money, Bags of Style Spectator Business, January 2009, retrieved 2010-10-06^
  5. Belen Echandia by Jackie Cawthra Handbagdesigner101.com^
  6. Handbags for ex-Dentons lawyer MoretoLaw, retrieved 2010-11-10^
  7. Noa Glouberman. Belen Echandia: Bags by Jackie Cawthra Hilary Fashion^
  8. Louise Roe. Take Me Anywhere and Stroke Me - we're still loving Jackie Cawthra's Belen Echandia handbags Vogue UK^
  9. Ally Pyle. Belen Echandia make-up bag Vogue UK, retrieved 2010-11-10^
  10. Lauren Milligan. Couture It Yourself Vogue UK, retrieved 2010-10-06^
  11. Leisa Barnett. The Echandia Allure Vogue UK^
  12. Harper's Bazaar, January 2008, p. 122.^
  13. Phong Luu. I Spied Belen Echandia Nutmeg Inspire Me Telegraph, November 3, 2010^