Asmongold

Business ventures

In October 2020, Hoyt co-founded One True King (OTK), a streaming and content creation organization, with other content creators, including Mizkif and Esfand. In August 2022, he announced OTK's new PC building company, Starforge Systems, in collaboration with fellow content creator Cr1TiKaL.[17] The company received backlash over the high prices of their products, to which they responded by reducing their prices by $100.[18] In February 2023, Hoyt cofounded the talent agency Mythic Talent alongside fellow OTK member TipsOut, serving in an advisory capacity.[19][20] On February 21, 2025, Hoyt announced that he had stepped away from his leadership roles within the OTK organization.[21]

Political and social commentary

In 2022, he contacted Republican senator Ted Cruz to discuss regulating loot boxes in video games. Cruz was non-committal.[22]

In early 2024, Hoyt, alongside other prominent YouTubers, aided in spreading "anti-woke" conspiracism around Sweet Baby Inc.'s work in promoting diversity, equity, and inclusion.[23]

In a Twitch stream on October 14, 2024, Hoyt called Palestinians "terrible people" from "an inferior culture" that "kills people for their identity" and "is directly antithetical to everything Western values stand for."[24][25][26] He also said that they "have genocide built into Sharia law right now, so, no, I'm not going to cry a fucking river when people who have genocide that's baked into their laws are getting genocided". This statement was later called a "racist tirade".[27] His zackrawrr account on Twitch was banned for 14 days due to violating the platform's hateful conduct policy.[28] Hoyt initially made a brief apology on Twitter which was criticized by PC Gamer, stating "that quite a few people don't consider 'my bad' a sufficient expression of contrition and reconsideration for espousing grossly racist attitudes".[27] Hoyt later released a more extensive apology stating he had been "slowly devolving into the most mean-spirited, rude, nasty, callous, psychopathic version of [him]self" and he would take a break from streaming. He would also step down from his leadership positions in OTK and Starforge Systems.[26][29]

By 2025, political commentary had become a major component of Hoyt's streams. On one occasion, he mocked Democratic Congressman Al Green's disruption of President Donald Trump's 2025 Congressional Address, stating that Green's actions make "people think [he's] a fucking retard." Hoyt has also expressed support for universal basic income and a constitutional right to abortion. He has said that he places no weight on "principles or morality", describing such views as "top-down ideas that are given to you by the elites."[30] As part of his political commentary, Hoyt claimed that "every trans kid is a victim of a parent with mental illness".[31] Despite Hoyt's claims that trans children have been "groomed" into being trans, he has said he would respect the pronoun choices of his own children.[32]

In December 2025, Hoyt endorsed far-right candidate James Fishback's campaign for Governor of Florida, describing Fishback as "based" and urging his followers to "vote for people like this."[33]

Scholar Adam Ruch cited Hoyt as an example of a video game critic who believed that left-leaning, "woke" perspectives were forced into video games. According to Ruch, Hoyt attributed this perceived influence of "woke" perspectives in games to the environmental, social, and governance investment principle, arguing that left-leaning games were more likely to attract investment from large fund managers.[34]