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Amkette

Amkette is an Indian multinational technology company that manufacturer of computer hardware and consumer electronics, computer peripherals, and gaming accessories, headquartered in New Delhi, India. The company launched a smart TV product called EvoTV in 2012. The company's manufacturing facility is in China while the software team is based in Bangalore, India.[1]

History

Amkette was started by Rajiv Bapna in 1984. It became one of the largest manufacturers and exporters of floppy diskettes from India, selling to Russia and other countries in Europe.[2] The plant manufactured 8", 5.25" and 3.5" diskettes. At its peak it had a production capacity of 30 million floppies daily.[1] The plant was shut down in Jan 2013 and completely converted into a R&D center.[3]

In November 2014, the company launched a headphone with a sharing jack, Trubeats Tango, that allows listeners to connect additional listening devices to the headphone.[4]

In December 2016, the company launched the successor of its flagship product Evo TV 2 4k capable of playing 4k content.[5] In the subsequent year, the company launched the next generation of Evo TV, the Evo TV 3 4K with an upgraded 2GB of RAM.[6]

After a decade of the launch of Amkette TV Box which converted normal TVs into smart TVs, In 2021, the company introduced its flagship product, EvoFox Game box in the Indian market.[7]

Timeline

Projects

  • Android Gaming Evo Gamepad – bluetooth controller that allows console style gaming on mobile phones combined with the Android Evo Gaming app.[18]
  • Apple certified Mfi cable – launched in December 2014, certified with Apple in two variations, 8 pin (for iPhone 5/5c/5s/6/6Plus) and 32 pin (for 3g/4/4s)
  • Trubeats Tango – launched in November 2014,[19] a headphone with a sharing jack (aux out)
  • EvoTV – launched mid-2012; a range of connected TV devices that converge web and multimedia features onto a TV[20]
  • Amkette Acoustix – a lab within the Amkette R&D wing [21] focussing on developing new sound drivers for headphones and headsets[22][23]
  • EvoFox Gaming – Amkette introduced the EvoFox Gaming Accessories with the launch of the EvoFox Fireblade TKL gaming keyboard in 2020. Amkette's flagship product Evo Game Box TV[24] and Evo Gamepad Pro 4 falls under the same category.

Products

Peripherals

The company manufactures computer peripherals such as keyboards and mouse, USB hubs, card readers, and HDMI cables.[8] In early 2010, the company entered the wireless segment, comprising keyboards and mice/mouse that run on either bluetooth or wireless spectrum technology.[25]

Audio

The company makes headphones and headsets that run on Bluetooth and wireless spectrum technology such as Air Budz and Urban[26] series.

Accessories

Amkette also makes smartphone accessories.

Multimedia devices

The company manufactures multimedia devices that work on Android platforms and can be connected to a TV. Amkette began development and marketing of media players in late 2009, by introducing the Flash TV 720p[27] media player. In early 2011 the company launched FlashTV HD 1080p,[28] which was a Full HD media player. In mid-2012, the company launched a new media player called Amkette EvoTV,[29] which was again a Full HD mediapPlayer powered by Android.

External links

  • Official site

References

  1. Technology change drives Amkette to eject the floppy, finally Abhishel Law, The Hindu Business Line, 9 February 2013, retrieved 18 March 2013^
  2. Incessant Innovation for the Complete Digital Experience smeworld.org, October 2011, retrieved 20 September 2012^
  3. Technology change drives Amkette to eject the floppy, finally Abhishel Law, The Hindu Business Line, 9 February 2013, retrieved 18 March 2013^
  4. Nandagopal Rajan. Amkette Trubeats Tango headphone review: This one can take two The Indian Express, Indian Express, 19 November 2014, retrieved 20 November 2014^
  5. Amkette EvoTV 2 4K Review 12 January 2017, retrieved 21 December 2021^
  6. Amkette Evo TV 3 4K Box With 7.1-Channel Surround Sound Launched: Price, Specifications Gagdtes360, 25 October 2017, retrieved 21 December 2021^
  7. Amkette launches budget 4K gaming console EvoFox Game Box; comes preloaded with over 100 games Business Today, 7 January 2021, retrieved 2021-12-21^
  8. Amkette Series A Wireless Keyboard and Mouse archive.techtree.com, 26 Nov 2003, retrieved 19 March 2013^
  9. Amkette Introduces Flash TV Media player tech2.in.com, 4 Nov 2009, retrieved 19 March 2013^
  10. Amkette launches Trubeats Air, for a truly wireless music experience beta.techherald.in, retrieved 1 March 2013^
  11. The makeover of Amkette thehindubusinessline.com, Abhishek Law, 21 February 2013, retrieved 28 February 2013^
  12. Amkette Evo Gamepad Pro review: Simple and effective controller for mobile gaming Gizmodo, retrieved 2016-04-09^
  13. Amkette unveils upgraded version of Evo Gamepad Pro 2 at Rs 2,899 The Indian Express, 2016-02-09, retrieved 2021-12-21^
  14. Amkette EvoTV 2 Media Streaming Box Launched at Rs. 6,999 NDTV Gadgets 360, 28 April 2016, retrieved 2021-12-21^
  15. Amkette Evo TV 3 4K Media Streaming Box Launched at Rs. 7,999 NDTV Gadgets 360, 25 October 2017, retrieved 2021-12-21^
  16. This Indian company wants to democratize gaming with EvoFox GameBox The Indian Express, 2021-01-07, retrieved 2024-01-18^
  17. Amkette EvoFox GameBox With Hundreds of Preloaded Games Launched NDTV Gadgets 360, 8 January 2021, retrieved 2021-12-21^
  18. Gopal Sathe. Amkette Evo Gamepad Pro Review: Hit and Miss gadgets.ndtv.com, 27 August 2015^
  19. Amkette launches Trubeats Tango Techone3, 19 November 2014, retrieved 20 November 2014^
  20. Amkette EvoTV Review tech2.in.com, retrieved 9 July 2012^
  21. Amkette bets big on audio segment, to launch 12 products Shayan Ghosh, DHNS, retrieved 1 March 2013^
  22. Amkette launches Trubeats Air, for a truly wireless music experience beta.techherald.in, retrieved 21 March 2013^
  23. Soham Raninga. Amkette's transformation to a lifestyle tech brand and its focus on innovation for the Indian market Digit, 15 Apr 2014^
  24. Amkette Evo Fox Game Box Review: Game On, Without Burning A Hole In Your Pocket News18, 2021-02-02, retrieved 2021-12-21^
  25. Amkette launches SmartBoard QWERTY Bluetooth keyboard tech2.com, 1 August 2012, retrieved 11 September 2019^
  26. Amkette Urban headphones review: Sounds good, feels light The Indian Express, 2017-09-30, retrieved 2021-12-29^
  27. Amkette Launches Flash TV HD Media Player Techtree News Staff, 6 November 2011, retrieved 20 September 2012^
  28. Amkette Launches Flash TV HD Media Player Nachiket Mhatre, 13 April 2011, retrieved 20 September 2012^
  29. Amkette launches Android-based Amkette EvoTV smart box, for Rs. 10,000 Thinkdigit, Digit NewsDesk, 13 June 2012, retrieved 20 September 2012^