AI21 Labs is an Israeli company specializing in Natural Language Processing (NLP), which develops AI systems that can understand and generate natural language.[1]
History
AI21 Labs was founded in November 2017 by Yoav Shoham, Ori Goshen, and Amnon Shashua in Tel Aviv, Israel.[2][3]
In January 2019, the company raised $9.5 million from investors in a seed funding round.[4] On October 27, 2020, AI21 Labs launched its first product, Wordtune, an AI-based writing assistant that understands context and can suggest paraphrases and rewrites.[5][6] Google named Wordtune one of its favorite extensions of 2021.[7] In August 2021, the company launched AI21 Studio.[8][9][1] In the same month, Jurassic-1, a natural language processing system, was launched with a token vocabulary over 250,000.[10][11][12][13]
In November 2021, Walden Catalyst announced an investment of $20 Million in AI21 Labs.[14][15] Later that month, AI21 Labs completed a $25 million series A round led by Pitango First.[16] In July 2022, the company raised $64 million in a series B funding round led by Ahren with the participation of prof. Amnon Shashua, Walden Catalyst, Pitango, TPY Capital, and Mark Leslie.[8][17][18]
On January 17, 2023, AI21 Labs announced the launch of Wordtune Spices,[19] a generative AI tool that generates a range of text options that can enhance sentences.[20][1][21]
On March 9, 2023, the company announced the release of Jurassic-2, claiming it has better response times, understands more languages, and features advanced instruction following.[22]
On August 31, 2023, the company announced the closing of a $155 million Series C financing round. Investors include previous participants, alongside new ones such as Google and Nvidia.[23][24]
On March 29, 2024, the company released Jamba, an open weights large language model built on a hybrid Mamba SSM transformer using mixture of experts with context lengths up to 256,000 tokens.[25] In September 2024, AI21 Labs partnered with Amazon Web Services (AWS) to make its Jamba 1.5 family of models available on Amazon Bedrock, enabling the integration of Jamba into enterprise applications.[26]
In March 2025, AI21 Labs released Jamba 1.6 for private enterprise deployment, claiming it outperformed other open models across multiple benchmarks. The same month, AI21 Labs launched Maestro, an AI planning and orchestration system aimed at improving the accuracy of GPT-4o and Claude 3.5 Sonnet in complex tasks.[27][28]
Management
Leadership
- Chairman and co-founder: Amnon Shashua
- Co-CEO and co-founder: Ori Goshen
- Co-CEO and co-founder: Yoav Shoham
Advisors
- Omri Abend, Professor of Cognitive and Brain Science, Computer Science, Hebrew University of Jerusalem
- Yonatan Belinkov, Professor of Cognitive and Brain Science, Computer Science, Hebrew University of Jerusalem[29]
- Dan Jurafsky, Professor of Linguistics, Professor of Computer Science, Stanford University
- Kevin Leyton-Brown, Professor of Computer Science, University of British Columbia[30]
- Christopher Ré, Associate Professor in the Stanford AI Lab (SAIL), Stanford University[13]
- Sebastian Thrun, Adjunct Professor of Computer Science, Stanford University[13]
- Shai Shalev-Shwartz, Professor of Cognitive and Brain Science, Computer Science, Hebrew University of Jerusalem[31]
- Dan Roth, Professor of Computer & Information Science, University of Pennsylvania[32]
- Nick McKeown, Professor of Computer Science & Electrical Engineering, Stanford University[29]
See also
- ChatGPT
- OpenAI
- Second Nature (AI Company)
References
- Brian X. Chen. A.I. Bots Can’t Report This Column. But They Can Improve It. The New York Times, 2023-02-01, retrieved 2023-02-14^
- Amnon Shashua's AI21 Labs raises $35m to reinvent writing Globes, 2020-11-22, retrieved 2023-02-14^
- Israeli tech startup AI21 Labs raises $34.5M in funding to challenge tech giants in AI language race retrieved 2023-02-14^
- Simona Shemer. Israeli Startup AI21 Labs Raises $34.5M For AI-Based Language Tech nocamels.com, 2020-11-22, retrieved 2023-02-14^
- AI21 Labs rolls out AI-powered writing companion Geektime, 2020-11-02, retrieved 2023-02-14^
- Amnon Shashua’s new baby raises $64 million. They now have millions of users Geektime, 2022-07-12, retrieved 2023-02-14^
- Google Reveals Top Chrome Extensions of 2021 to Enhance Productivity Gadgets 360, retrieved 2023-02-14^
- Kyle Wiggers. AI21 Labs nabs $64M to ramp up AI-powered language services TechCrunch, 2022-07-12, retrieved 2023-02-14^
- FinSMEs. AI21 Labs Raises $64M in Series B Funding FinSMEs, 2022-07-12, retrieved 2023-02-14^
- What this "Miracle" A.I. says about the future of the technology Fortune, retrieved 2023-02-14^
- Shashua’s AI21 Labs launches tool to help read documents 75% faster The Jerusalem Post, retrieved 2023-02-14^
- Shashua's A121 Labs launches NLP model to rival GPT-3 Globes, 2021-11-08, retrieved 2023-02-14^
- Watch out, GPT-3, here comes AI21's 'Jurassic' language model ZDNET, retrieved 2023-02-14^
- Meir Orbach. Amnon Shashua's A21 Labs raises $20 million from Walden Catalyst at $400 million valuation CTECH - www.calcalistech.com, 2021-11-01, retrieved 2023-02-14^
- AI21 Labs Started by Amnon Shashua Has $400 Million Valuation Jewish Business News, retrieved 2023-02-14^
- Meir Orbach. AI21 Labs completes $25 million round led by Pitango CTECH - www.calcalistech.com, 2020-11-19, retrieved 2023-02-14^
- RICKY BEN-DAVID. AI21 Labs, co-founded by Amnon Shashua, pulls in $64m for AI language services The Times of Israel, 2022-06-13^
- Noga Martin. AI-based startup seeking to change how people read, write raises $64M Israel Hayom, 2022-07-13, retrieved 2023-02-14^
- Katyanna Quach. AI21 Labs writing tool will not do all the hard work for you www.theregister.com, retrieved 2023-02-14^
- Sharon Wrobel. AI21 Labs, co-founded by Amnon Shashua, rolls out AI feature to spice up writing The Times of Israel, retrieved 2023-02-14^
- Kyle Wiggers. AI21 Labs intros an AI writing assistant that cites its sources TechCrunch, 2023-01-17, retrieved 2023-02-14^
- Sharon Wrobel. Tel Aviv startup rolls out new advanced AI language model to rival OpenAI The Times of Israel, 2023-03-09, retrieved 2023-11-26^
- OpenAI Challenger AI21 Labs Nears Funding at $1.2 Billion Valuation The Information, retrieved 2023-08-31^
- Israeli generative AI co AI21 Labs raises $155m at $1.4b valuation Globes, 2023-08-31, retrieved 2023-08-31^
- Introducing Jamba: AI21's Groundbreaking SSM-Transformer Model www.ai21.com, retrieved 2024-03-29^
- Jamba 1.5 family of models by AI21 Labs is now available in Amazon Bedrock AWS News, 23 September 2024, retrieved 6 May 2025^
- AI21 launches Maestro planning and orchestration system Globes, 3 November 2025, retrieved 8 May 2025^
- AI21 debuts Maestro AI planning and orchestration system SiliconANGLE, 10 March 2025, retrieved 8 May 2025^
- AI21 Labs Leadership AI21, retrieved 8 May 2025^
- Kevin Leyton-Brown Alberta Machine Intelligence Institute, retrieved 8 May 2025^
- Diana Bahur-Nir, Amir Ziv. "Understanding language is the next big challenge for AI,” says Amnon Shashua CTECH, 10 July 2020, retrieved 8 May 2025^
- Dan Roth - Penn CIS University of Pennsylvania, retrieved 8 May 2025^