History & Insights
Sample snapshot history for Apple.
Daily bucket · latest capture per day
Executive summary
Compared to Yesterday (Aug 19, 2026), Apple improved on 0 of 3 dimensions. AEO fell 88 → 87 (-1); Visibility moved most (-1).
Period comparison
What changed for Apple
AEO score
Compare day
Yesterday (Aug 19, 2026)
88
Dropped
Baseline day
Aug 20, 2026
87
Baseline AEO is 1 point lower than the compare day.
| KPI | CompareAug 19 | Shift | BaselineAug 20 | Δ |
|---|---|---|---|---|
| Visibility | 86 | 85 | -1 pts | |
| Prompt coverage | 79.9% | 79.5% | -0.4 pp | |
| Sentiment | 86 | 85 | -1 pts | |
| Authority | 91 | 90 | -1 pts | |
Why it changed
apple.com cites +16
Owned · 12 → 28 cites — see citation movers below.
Dimensional comparison
Prompt coverage, citations, competitors, models, and recommendations
1 · Prompt movers
Where mention coverage and list rank moved between the two days
No coverage changes.
Lower # is better — green means you moved up the list
No list-position changes.
2 · Citation movers
Which domains were cited more or less, and how the Owned vs Editorial mix shifted
| Domain | Category | Before | After | Δ cites |
|---|---|---|---|---|
| apple.com | Owned | 12 | 28 | +16 |
3 · Competitor ranking shift
How peer ranks and scores moved, plus your gap to the leader
| Brand | Rank | Score | Vis | Δ score | Δ vis |
|---|---|---|---|---|---|
| Apple (you) | #1 → #1 | 88 → 88 | 87 → 87 | 0 | 0 |
| Samsung | #2 → #2 | 81 → 81 | 84 → 84 | 0 | 0 |
| #3 → #3 | 77 → 77 | 76 → 76 | 0 | 0 | |
| Microsoft | #4 → #4 | 74 → 74 | 70 → 70 | 0 | 0 |
| Huawei | #5 → #5 | 68 → 68 | 66 → 66 | 0 | 0 |
Baseline day vs compare day
Peer rank
#1
Holding #1 on baseline day
Score 88→88 · Vis 87→87
Gap to #2 (Samsung)
7 pts
Was 7 pts · +0 vs compare
4 · Model movers
Per-engine coverage, sentiment, and mentions — which model drove the change
No model-level changes.
5 · Recommendation diff
New, resolved, and persistent actionable gaps
No new actionable gaps on the baseline day.
No gaps cleared since the compare day.
Android-switcher prompts still under-index
mediumCoverage
Review sites cite Samsung more often than apple.com
highCitation
Gemini coverage trails ChatGPT and Claude
mediumModel
Timeline
Daily KPI trend and run log for the selected window
- Days in range
- 14
- Bucket
- Daily
- Latest day
- Aug 20, 2026
One point per calendar day · latest capture per day
Run log shows captures within 30d (Aug 7 – Aug 20, 2026)